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Billionaire Solomon Lew’s Premier Merging Apparel Brands With Australian Retailer Myer

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Billionaire Solomon Lew’s Premier Investments is merging its apparel brands with department store chain Myer Holdings, cementing their dominance in Australian retail.

Under the deal valued at A$864 million ($541 million), Premier will inject apparel brands such as Just Jeans and Dotti, Jay Jays, Portmans and Jacqui E into the 125-year Myer in exchange for new Myer shares.

Upon completion of the transaction, which was approved by shareholders of both companies on Thursday, Lew’s privately held Century Plaza Investments will become Myer’s largest shareholder with a stake of about 27%. Premier will also inject A$82 million in cash into the retailer.

“The combination will transform the Myer Group, creating a more resilient business with diversified earnings,” Olivia Wirth, executive chair of Myer, said in a statement. The merger will expand the group’s footprint across 780 stores in Australia and New Zealand.

With a net worth of $2.3 billion, Lew is the chairman of Premier Investments, which owns brands such as the Smiggle children stationery store franchise and sleepwear label Peter Alexander. Premier is the largest shareholder of home appliance maker Breville.

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