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When it comes to investments, Australians often focus on one of two distinct paths: property investment or the share market. Often, the decision comes down to an individual’s motives, goals and investment capacity rather than the inherent strengths of each asset class.
For example, a recent university graduate in a full-time role may have extra income to invest in shares due to a salary that they did not earn while studying, but they don’t have enough capital in savings yet for a deposit to invest in a property.
Regardless of where you are in your savings and investment journey, it’s worth understanding whether shares or property is the best investment for you. Let’s break it down.
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Which One Is the Better Investment?
Are shares a better investment option than property or is property the superior choice? The answer is: it depends. Investments are highly personal and dependent on the amount you have in savings; your investment capabilities, knowledge and risk-profile; and your long-term goals.
The best place to park your money can also change over time, depending not only on your personal circumstances but the state of the economy.
For example, an October study of more than 1000 Australians revealed that rising inflation and interest rates were changing public attitudes about investments. The survey found that only 18% of respondents were confident that putting money into investment property would provide more return on investment given the nation’s current economic standing, while 11% chose shares and stock market trading. (The remainder felt more confident investing elsewhere, such as in high-interest bank accounts or their superannuation funds).
Despite the shifting public attitudes, property and shares still remain Australia’s largest investment pathways, and regardless of which one you believe will be a better investment for you, there are still a number of factors to consider to help inform your decision.
These include–but are not limited to–the upfront costs; the tax benefits or barriers; ease of entry into the investment market; and the time you are willing to commit.
The Pros and Cons of Investing in Property
There are many benefits to investing in property, Woodward explains. For one, it’s a stable and physical investment. Prices for the tangible asset don’t fluctuate daily like the share market does, and historically, the Australian property market has doubled every 9-10 years. Although, recently, it has been dropping in value owing to interest rate rises.
Additional benefits to property investment include: positive cash flow, tax breaks, and portfolio growth.
“Property investments provide an excellent opportunity to leap frog from one to another, adding new investments as the previous one grows in value, resulting in you controlling a much larger portfolio of properties, and therefore growing your wealth,” Woodward says.
But there are risks and negative factors involved with properties, too.
This includes the difficulty involved in entering the market and its high entry cost, including stamp duty; the risk of a property remaining vacant without tenants and therefore without any rental yield; and its lack of liquidity– “which means it is not easy to get out of [a property] if you need to for some reason, like a cash emergency,” Woodward says.
Is the Answer to Diversify your Investments?
Both properties and shares have many advantages, as well as their own risks. Woodward says, ultimately, his advice for potential investors is that they should know how to do both, as they will want to use both over the long term.
So is the answer to invest in both? Not necessarily, but it can be worthwhile in order to “take advantage of the respective cycles that shares and properties go through”.
“It is also a good form of diversification to have portions of your investing funds in more than one asset class,” Woodward says.
For the Australians surveyed on investments, this diversification approach seems to be front of mind.
Along with property and shares, respondents also said they are growing their finances through superannuation (22%), high-interest bank accounts (25%), precious metals such as gold and silver (7%), cryptocurrencies (3%), overseas currencies (5%) and more.
Note: When investing, it’s possible to lose some, and very occasionally all, of your money. Past performance is no prediction of future performance and this article is not intended as a recommendation of any particular asset class, investment strategy or product.
Frequently Asked Questions (FAQs)
What is the best way to invest your money in Australia?
“The best investment is the one that works for you at that specific point in time,” Pina Brandi of PB Property tells Forbes Advisor. While property and share market investing are two of the most popular avenues for Australians looking to invest, they are not the only options.
These options range from commodities such as precious metals, antique collections, fixed-term deposits, equity crowdfunding investing and more. Moneysmart says to invest well, you need to find investments that fit your financial goals, investing time frame and risk tolerance.
“Get an overview of the different types of investments so you can find the right ones to reach your financial goals,” Moneysmart’s website reads. The ‘best’ investment, therefore, differs from person to person.
Is property a good investment in Australia?
All investments are personal, and Brandi says there’s also no “one-size-fits-all, cookie-cutter method” to investing in property–nor whether it can be considered a “good investment” for you.
“Different dwellings, different locations and different price points will deliver different outcomes that are directly related to your strategy.”
While property is generally less turbulent than the stock market, that doesn’t mean it is a suitable investment for all Australians. Consider your own personal financial situation and goals before deciding to invest, and the pros and cons of each investment.
What is passive investing?
Passive investing refers to buying and holding stocks in securities for the long-term, with the aim of growing the asset over an extended period of time.
Active investment, on the contrary, is a strategy that involves frequent trading–buying and selling stocks–typically with the goal of beating the average returns.